Broadcast journalism
Broadcast journalism encompasses radio, television and online forms of media. Broadcast journalists are concerned with the visuals and sounds associated with their medium. Broadcast copy is written for the ear and is usually less in depth then its print counterpart. Broadcast journalists write in the present tense and aim to be conversational. Radio and television have many more news cycles than print, therefore timeliness and immediacy are essential elements of broadcast journalism.
Broadcast stories are written in packages, readers, voice overs and sound on tape. A package is an edited set of video clips pertaining to one news story that is commonly used in television news programs. It is typically narrated by reporter. It is a story with audio, video, graphics and video effects. The anchor usually reads a lead in before the package plays and may conclude the story with additional information, called a tag. A reader is delivered by the anchor without any accompanying video or sound. Sometimes an over the shoulder graphic is added. A voice over, or VO, is when the anchor reads the copy over video. Sound on tape, or SOT, is sound and/or video usually recorded in the field. This usually takes the form of an interview or soundbite.
source:http://en.wikipedia.org/wiki/Broadcast_journalism
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